Hey, I'm Jasmin!
Your success in focus
As a creative Web Manager, I design appealing web solutions and optimize online content. With my background in graphic design and marketing, I develop SEO-optimized pages and personalized newsletters that lead campaigns to success. My expertise in Adobe Creative Suite, HubSpot, and UX/UI Design enables me to create innovative and effective solutions.
Web & Creative Manager
Thought Leader Systems Management
(02.2022 - 02.2025)
As a Web & Creative Manager, I was responsible for strategic on- and off-page optimization, developed SEO-optimized HubSpot page templates, designed creative graphics and layouts, conceptualized and designed new websites, managed personalized newsletter campaigns, automated workflows, and analyzed and optimized campaign performance.
Campain & Operations Manager
Thought Leader Systems
(01.2019 - 01.2022)
In my role as Campaign and Operations Manager, I led the planning, implementation, and optimization of marketing processes and workflows, focusing on conversion optimization and supporting the implementation of the content strategy.
Graphic Designer & Marketing-Assistent
KORLOY Europe
(03.2016 - 08.2018)
As a Graphic Designer/Marketing Assistant, I designed marketing materials such as whitepapers, advertisements, and catalogs, performed professional image editing, and independently managed projects.
Graphic Designer & Event Manager
Lycamobile Group
(03.2013 - 02.2014)
As a Graphic Designer & Event Manager, I conceptualized and implemented advertising materials and planned as well as coordinated events.
Sales Executive
TV trip
(02.2012 - 12.2012)
At TV Trip, I worked as a Sales Executive, where I actively managed customer relations via phone and in writing and successfully acquired new clients.
Art-Director Assistent
Sindbad Productions
(01.2011 - 07.2011)
As an Art Director Assistant, I supported creative production processes, including photo shoots, film shoots, and set design.

Digital Experience Designer & Migration Specialist
With a passion for user-centered design, I develop intuitive and effective online experiences. Simultaneously, I bring extensive expertise in the seamless migration of websites to create an improved digital infrastructure.
My goal is to seamlessly connect design and technology to achieve optimal results.

UX/UI
Design
For a market leader in the glass sector for the pharmaceutical industry, I was responsible for the conceptualization and design of new websites using Figma. The strict adherence to and further development of the existing corporate design was a top priority to strengthen brand identity in the digital space.

Content
Management
My responsibilities included the conceptualization, design, and implementation of several WordPress websites for an international company in the healthcare sector, with the aim of creating a user-friendly and high-quality online presence.

Website
Migration
Migrating multiple websites to the HubSpot system not only enables the optimization of central data management but also significantly improves marketing and sales processes through the integration of automation features and personalized customer interactions.

SEO
Optimization
Conceptualization and technical implementation of SEO-optimized page templates within the HubSpot CMS to continuously improve website performance in search results, including the integration of relevant meta-data, structured data, and responsive design principles.

CRM
& Campaigns
Responsible for the design and distribution of personalized newsletters, the creation of automated workflows, as well as the continuous analysis and optimization of campaign performance to increase engagement and conversion rates.

Planning
& Design
In close collaboration with project teams, I develop innovative visual concepts and subsequently translate them into impactful graphics and professional layouts for various media.

Painting My World: An Exploration of Limitless Creativity
As a creative mind with German-Tunisian roots, I studied Communication Design in Tunis, specializing in audiovisual advertising. Design has always been my great passion, and I live this enthusiasm every day as a happy mother to my enchanting four-year-old daughter and as a wife.
I love diving into new challenges and am always up for an exciting adventure! My four languages – German, French, Arabic, and English – open many doors for me and allow me to connect with a wide variety of people. I'm so excited to see what amazing things life still has in store for me!
"My mom always said life is like a box of chocolates. You never know what you're gonna get."
- Forrest Gump -